Friday, November 18, 2011

Decoding Holiday Style...Open House to Formal

As we enter the Season of Sparkle, be prepared for any gathering or affair! Having a pulled togethor holiday wardrobe is easy at Allie Ollie. Our stylist are taking appointments for holiday make-overs. A few pieces can build a seasonal wardrobe to dazzle.

There are 4 common dress codes for holiday parties:

Open House: Private party, typically in the home of friends / co-workers / family. Go outside the box, you are more fun than a red turtleneck ;) Try a poncho over palazzo pants, unexpected color schemes, glitzy tops, and an evening bag. Accessories finish the look so do add polish with a coordinate scarf and jewelry. Looking effortlessly fabulous is the key for open house parties and flowy clothing lends to this impression.



Cocktail Party: Can you say LBD (little black dress). The single most key piece in any evening wardrobe is the LBD. As such, they are sold everywear! Be picky...find the perfect little black dress, the one that will stand out and yet be versatile. Texture adds great interest as do quality fabrics. Sheath cuts have gained in recent popularity since Michelle Obama's influence on fashion.



Semi-Formal: The event is one at which to impress, although not fancy enough for a gown. One of the more difficult situations to dress for as semi-formal type events vary greatly from work parties to cruises and benefit affairs. Choose stand-out rich colors that attract and avoid an over dressed look. The great thing about investing in semi-formal pieces is that they are often seperates that can mix and match for versatile use.



Formal: Pull out all the stops! BLACK TIE affair...Go for a more polished, elegant look. Select items of high quality that have something different or detailed about them. Think Luxe, velvets and satins work well for evening and the colors rich or bold.

Allie Olson of Allie Ollie interviewed on Holiday Styles

Sunday, November 13, 2011

AZ DAILY SUN ARTICLE

The sweaters hanging on racks throughout Allie Olson's small store in the Flagstaff Mall are one of a kind.
The exotic designs incorporating ruffles, faux-fur lining and other flair are often a collaboration between Olson and West Coast clothing designers.
The 26-year-old businesswoman has worked closely with Los Angeles-based designers for the last three years to outfit her stores in Sedona, Prescott and, since August, here in Flagstaff.
In the beginning, Olson remembers leaving her home at 2 a.m. for "crazy" 24-hour trips to Los Angeles and back in order to pick out clothes for her 2,000-square-foot store in an outlet mall in Sedona.
Today, there are fewer 900-mile round trips on her calendar.
Owning a small chain of retail clothing stores allows Olson to work directly with designers. Her eye for detail has allowed her to carve out a niche in northern Arizona.
"You don't find them anywhere else. We have sweaters that have all kind of faux-fur trimmings and color -- just a lot of style for one piece of clothing," she said.
The stores carry more than just sweaters, of course. Allie Ollie sells dresses, tops, pants, jewelry, purses and other accessories.
Designer brands carried in her store include clothing from the Sharon Max collection, Danielle Jeans and Sacred Threads. The last line is a point of pride for Olson.
"They are a bit more hippie-influenced, natural-fiber clothing. I like that clothing line because it supports elevating women in India," Olson said.
Not that her customers in Flagstaff want the same items as customers in Prescott or Sedona.
"In Flagstaff, it is kind of fun for me because we are carrying things here we don't carry at the other stores," she said. "It is little bit more casual."
The stores are a culmination of a long-held dream of hers.
"I've known I wanted to have clothing stores since I was a little girl," Olson said.
But in 2008, at the height of the recession, Olson found little support among her family and friends.
"They were never highly encouraging," she said. "They never discouraged me, but they didn't write a check."
Instead, she wrote the check from the savings she had amassed while working as both a Realtor and an appraiser.
"I saved it all; it took me years to do it," Olson said.
She argued to anyone willing to listen that women still wanted to shop, even in a recession. Olson said women shop for new outfits for a variety of reasons, noting even those who lose their job might need a new outfit for a job interview.
"I had the goal where adult women could shop and find trends as well as great basics," she said.
The store's name -- taken from what her father called her as a little girl -- is now synonymous in the mind of some northern Arizona shoppers with that same goal of specialty shopping for adult women.
Joe Ferguson can be reached at 556-2253 or jferguson@azdailysun.com.
Allie Ollie in the Flagstaff Mall
(928) 522-9000
Monday through Saturday 10 a.m. - 9 p.m.
Sunday 11 a.m. - 6 p.m.
http://www.allieollie.com/


Read more: http://azdailysun.com/business/local/allie-ollie-a-dream-boutique/article_a0fc1767-28ba-5233-9779-ff6a8611fe08.html#ixzz1dbUshPtQ
http://azdailysun.com/business/local/allie-ollie-a-dream-boutique/article_a0fc1767-28ba-5233-9779-ff6a8611fe08.html

Friday, November 11, 2011

Flagstaff Winter of Whimsy Party


 Indulge in Scrumptious Holiday Goodies...Delight in Divine Deals! Runway Fashion Show, Live Entertainment, Complimentary Cocktails, Party Bags, Nostalgic Candy Bar, Shop our Special under $20 Gifts and kick off your Winter of Whimsy with your friends at Allie Ollie.


http://new.evite.com/?utm_source=facebook&utm_medium=fb_share_widget&utm_content=fb_link&utm_campaign=invite#view_invite:eid=024BMDVWTUTCHIKLWEPBBSGQCHPBRA&gid=fb

Tuesday, November 8, 2011

Flair For Fall Wardrobe Workshop




November 12, 2011, 5:00 PM - 9:00 PM
Where: Prescott Gateway Mall
When: Nov. 12, 5:00 PM - 9:00 PM
Description: Fall's most fab evening awaits you in our night of fashion, fun and...FLAIR! Unique and affordable new arrivals await PLUS workshops assist in your style development! Refreshments & Entertainment sprinkle on the sparkle to this evening of fun.

Build your dream wardrobe for fall through our "Style Sessions":
5:15 pm Basics Boot Camp6:00 pm Using "Props" (Guide to Accessorizing)
6:45 pm Your Not Too Old for Leggings8:15 pm Flair for Fashion (Identify your personal style)

Limited seating & stylists requires tickets be sold at $20 a piece. Register by calling call 928-445-9915 or click here. Tickets also available in store. 40 tickets total available on first come first serve basis.

http://www.theprescottgatewaymall.com/Events/Details/42829#.TrQa7xLfXEM.blogger

Monday, November 7, 2011

Season Switch with Sweaters!


Stay warm and chic with sweaters that give a ton of style and timeless elegance!




Season of Sparkle Party in Prescott Az

http://new.evite.com/#view_invite:eid=024BAAPMT7NZ5QB5CEPBASW266F3PA


Indulge in Scrumptious Holiday Goodies...Delight in Divine Deals! Live Entertainment, Complimentary Cocktails, Party Bags, Nostalgic Candy Bar, Shop our Special under $20 Gifts and kick off your Season of Sparkle with your friends at Allie Ollie.